"Let's Go Brandon!"

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Concept.png "Let's Go Brandon!"
(slogan,  euphemism,  meme)Rdf-entity.pngRdf-icon.png
Lets go Brandon.jpg
The initial interview, in which "Fuck Joe Biden" was presented as "Let's Go Brandon"
Start2 October 2021
A euphemism slogan which arose from a failed corporate media attempt to censor anti-Biden sentiment

"Let's Go Brandon!" is a slogan which arose from corporate media censorship of opposition to Joe Biden after NBC reporter [[Kelli Stavast] attempted to mask vocal anti-Biden sentiment during File:Lets go Brandon.mp4. Exemplifying the Streisand Effect, the phrase was quickly adopted by Joe Biden opponents and became what the BBC termed an "anti-Biden conservative heckle".[1]

Origins

In 2021, as increasing evidence emerged of irregularities in the 2020 US election and dissatisfaction increased with the playing out of the COVID-19 project, sports fans adopted the tactic of repeatedly chanting "Fuck Joe Biden". On 2 October 2021 Kelli Stavast, interviewing Brandon Brown, attempted to censor the sentiment by suggesting that the chant was actually "Let's Go Brandon".[2][3]

Censorship

A video of the post game interview was initially posted on Nascar's Twitter account, but it was subsequently deleted without explanation.

Streisand Effect

A memo dated 14 October, purporting to illustrate an attempt by the Canadian government to prevent use of the phrase "'Let's Go Brandon' and any variant thereof under any circumstance". Although of unverified authenticity, it was widely posted on the internet.

Kelli Stavast's failed attempt to recharacterize the crowd's chant quickly went viral, illustrating the Streisand Effect, as the phrase "Let's Go Brandon" was widely and creatively ridiculed.[1][4]. It became a focal point for further oppostionhttps://www.breitbart.com/entertainment/2021/10/17/watch-lets-go-brandon-soars-to-1-on-itunes/.[5] It was chanted for example by those opposing mandatory injection of staff with COVID-19 vaccines.[6]

[[image:Let's Go Brandon music video.jpg|left|380px|A rap song about the incident was threatened with censorship after becoming #1 on [[]].[7]

 

Related Quotation

PageQuoteDate
"Let's Go Brandon!"“the phrase and meme are fast becoming the most censored words of 2021, yet still entire stadiums of fans at sports games now regularly in unison shout Let's go Brandon ...even at high school or college games.”20 December 2021
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References